The Google Spam Panda is a mysterious creature that stalks it’s prey (spam), with a relentless and insatiable appetite for quality! Do not be fooled by this cute and cuddly creature because it truly is the night terror or many dreams!
Actually the latest Panda beat down is mostly a good thing in my book.
The Big G has found that too many websites are cluttering their content with advertisements that make it hard for the user to just get to the quality content we all so desperately desire when we ourselves are searching for information.
Primarily it appears that websites which have ads above the content instead of on the side or below the content, are seeing some pretty drastic drops in their SERPS (Search Engine Ranking Profiles).
Of course it’s not just spam websites that are feeling the blow. Several high quality sites have reported being knocked around as well. In fact I have seen a few good websites rankings being thrown wildly around over the last few days.
Not to worry though, our buddies over in Google Land are fully aware that when a new major algorithm change goes into effect, some good sites will get punished too. It will continue working to improve the results so the negative impact to these sites is minimal at worst.
On the plus side, most high quality content sites (especially blogs which are updated on a continual basis with fresh, unique content) should see a slight increase in some of their SERPS as the spammers continue to be hated upon by the Almighty Panda.
The lesson once again folks is to focus on providing high quality content to others and in the long run, you’ll be rewarded.
Stay Positive, Stay Focused!
Robert
P.S. You can learn more about the most recent update by clicking here!
Panda 2.0. Lol! Seriously. I cannot see how spammers think they can ‘game’ the system and get away with it. On the other hand, I have to say that I don’t think placing ads above your content is spam… If you’re content is helpful and of good quality, by all means. I personally think that’s the best spot for an ad. But it could obviously not always work like that.
There are many ways to monetize your site/blog and I think Google is giving their Panda way more power than it should have.
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Thanks for the comment Brian. I totally agree with you. In fact, Google’s earning have been tanking (compared to their projections) and investors are starting to pull out. For the last 2 years every time they have made “improvements” it’s hurt their own revenue model.
It will be interesting to see how they come back from these changes and if they continue with the other 4 big Panda updates scheduled to roll out in 2012